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This Should Mean More To You Than The Party In Control On November 5

October 16, 2014

Every election cycle brings with it an overarching theme of party control. This theme, with all of its local-dynamic variances plays out in state and federal races across the country.

While any shifts in party control certainly shape macro legislative trends, this is far less important to seasoned advocacy professionals than the impact of an election on the elected-by-elected relationships that exist within the organization.

How helpful would it be to have a party in control that is more sympathetic to your organization's legislative needs if you lost 50% of your existing relationships in the process?

Locals Only...Dude

October 2, 2014

At the local level, the dynamics over the past few years have been nothing if not predictable.

Financial downturn places serious constraints on federal and state resources. A dysfunctional political process and the most significant upheaval in the way we provide health benefits places further pressure on federally-provided funds.

Gravity being what it is, the effects roll down the line, picking up momentum as they go. Their resting place? The counties and municipalities that reside at the bottom of the hierarchy of government organizations.

And what do these hyper-local governmental organizations do? Anything and everything they can to shore up their funding deficiencies.

Which begs the question - how is your organization's local key contacts program?

You could do the post-election dance the hard way or....

September 25, 2014

Your organization's stakeholders have existing relationships with elected officials at the federal, state and local levels. This is not only supported by common sense but by our own experience of finding, on average, close to 1.5 relationships per stakeholder.

In the legislative environment the delivery of just one credible, effective, advocacy message can sometimes make the difference. It is not hard to see that the number of relationships that can quickly and easily be identified (with the right technology and approach) can prove to be a game-changer.

435/33/36/87: 2014 Influence Loss By the Numbers

September 18, 2014

On Tuesday, November 4, 2014 all 435 Members of Congress, 33 US Senators, 36 Governors and 87 of the 99 state legislatures throughout the country will be up for reelection.

Do you know exactly where you stand? Which allies are in danger? Which opponents are vulnerable?

If just 5% of existing incumbents were to lose, it would represent a loss of hundreds of electeds across federal and state legislatures.

With 87 of the 99 state legislatures up for reelection a 10% loss of existing incumbents would literally mean a loss of thousands of sitting elected officials.

Is Your November 5 Success Plan In Place?

September 11, 2014

A bold prediction: On November 5, 2014 your organization will find it has lost and gained influence at the local, state and federal levels.

Ok, maybe not so bold.

The reality is that the cyclical loss and gain of influence is a constant when it comes to legislative advocacy. You know this to be true but do you have a formal approach for dealing with it?

Three Ways to Use August Recess For More Than a Breather

August 21, 2014

August recess presents many great opportunities for stakeholders to intercept electeds and deliver key advocacy messages. But what if your key issue(s) have been sidelined or shut down for the time being?

The following are three quick and easy ways to ensure your organizations does not miss out on the opportunities afforded by August recess (you will note that we have kept this week's post brief to allow maximum enjoyment of your vacation, golf game or the temporary lull in schedule that makes it possible to clear off your to-do list).

Knowing Your Assets From a Hole in the Ground

August 13, 2014

Any objective-oriented endeavor requires two key components: the goal(s) to be achieved and the resources available in support of achieving them.

Without a clear understanding of the resources at your disposal, any attempts to outline a tactical plan to achieve the identified objective(s) will be inefficient and poorly supported at best and a complete failure in the worse-case scenario.

With objective(s) and resources identified, you are able to create the most efficient, effective approach to leveraging your resources in support of your goal(s).

The Best Time To Expand Your Advocacy Program

August 7, 2014

If you have been a grassroots/grasstops advocacy professional for long, you have noticed the resource challenge stakeholder and relationship-driven legislative advocacy faces at times.

On one hand legislative advocacy has seen tremendous growth and adoption. On the other, stories of advocacy professionals being asked to do much with little (as far as resources are concerned) have abated little.

Typically, organizations respond to two specific events as motivators for increasing their investment in grassroots/grasstops advocacy:
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